COURSE SCHEDULE coming soon
This course is designed to teach Public Information Officers (PIOs) and social media managers within law enforcement, fire service and government agencies to gain the skills they need to handle any media relations scenario.
This is a hands-on course course that will prepare students for their work as a government communicator, both during and outside of an incident. It is designed for students to walk away with strategies and systems to implement immediately within their agency.
✔ Media interviews
✔ How to film your own video, especially for social media
✔ How to write a script
✔ Crisis communications
✔ Media relations
✔ Writing for different platforms
✔ Tools and equipment
Please click below for the upcoming course schedule and to register.
Walking into an interview without being prepared is a recipe for disaster. Learn to become comfortable so you're always ready.
Interviews are a learned skill so practice is important. Learn how to get comfortable with the camera so you're always ready.
Media relations has drastically changed and continues to evolve. You don't have to wait for a camera crew to come to you.
Not all platforms are created equal, so understanding where your audience is looking for your message is essential.